MarkeTrac Minute · Gerry Liguori · Market Commentary
We are seeing something in the South Florida luxury market right now that I have not seen in twenty years — two opposing trends running simultaneously, in the same neighborhoods, across the same price tiers.
Properties priced accurately to today’s market are transacting. Not quickly in the cliché sense — but with the seriousness, the qualified showings, and the multiple-offer dynamics that defined the strongest moments of every cycle since 1993. Buyers above $1 Million are present, financed, and decisive. They are not waiting for a correction. They are positioning into the residences they want before competition tightens further.
At the same time, properties priced beyond what the data supports are sitting. Days on market are stretching, showings are thinning, and the eventual Price Improvement is steeper than it would have been had the residence been positioned correctly at launch. The gap between the two outcomes — disciplined pricing versus aspirational pricing — has rarely been wider.
The lesson, for both sides of the table, is the same one Premier Estate Properties has reinforced through every market cycle we have navigated since 1993: pricing is not a sentiment exercise. It is a strategic decision made against the most current, most granular data available. Our Estate Agents represent more than $20 Billion in career sales of properties over $1 Million; that depth informs every comparable analysis we deliver to our esteemed clientele.
For sellers, the path forward is to engage trusted advisors who will tell you what the market is — not what you hope it is. For buyers, the path forward is to recognize that the right estates are still moving, and the discipline of being prepared to act decisively matters more than ever. Premier Estate Properties is the boutique brokerage built to counsel through both.
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To discuss your South Florida luxury position with a Premier Estate Agent, visit premierestateproperties.com or contact the office nearest you.
About the author: Gerard P. Liguori is Co-Founder and Broker-Owner of Premier Estate Properties, the boutique brokerage that has represented exclusively properties above $1 Million across South Florida since 1993. Premier Estate Properties has been ranked #1 nationally for highest sales volume per agent four of the last five years by the T3 Sixty Almanac.